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The two Mishap urgent need to get rid of the furniture industry growing quality service
RenHui [Addtime:2012/8/13   ] Read:1012 Times  【 Fontsize:L M S

Furniture as an essential consumer goods, and any time people are indispensable to go quietly into modern life with the furniture culture, the furniture has not only its function, so the furniture market is extremely broad , also has good prospects for development, and with the improvement of people's living standards and continuous development. But the Chinese furniture market in the development process, there are many problems, such as the furniture quality problems, service issues, after-sales issues plaguing the majority of consumers.

China's furniture industry development status

China as the most populous country in the world, the development of the furniture industry with a broad market, therefore, China's furniture industry has been showing rapid growth. As a global furniture manufacturing center as early as in 2006, the output value of Chinese furniture has ranked first in the world, one fifth of the total amount of the global furniture trade completed by the Chinese. Beginning in 2009, influenced by the international financial crisis, the furniture industry is in difficulty. But central to maintain growth, expand domestic demand, adjust the structure of a series of policy guidelines, under the joint efforts of the people outside the industry, the furniture industry to overcome the difficulties, the steady growth of production, structural adjustment of the initial results, further expansion of the domestic market. In recent years, as our people's incomes and rising living standards, as well as the rapid development of the interior decoration industry, furniture style, grade, quality, and continuously improve, the demand for high-end products showing a clear upward trend. In addition, China's second-and third-tier cities is on the rise, these cities contain a huge consumption potential to provide new development opportunities for furniture companies.

Development

In the process of rapid development of China's furniture industry has also accumulated a lot of problems, the past has been overshadowed by the dazzling achievements, but as the market matures and the enhancement of consumer rights awareness, these problems are gradually exposed, and hinder the furniture industry to continue forward. Now we are on these issues to be parsed, and provide a reference for the furniture industry colleagues.

Problems: low quality. Some manufacturers in order to reap huge profits, shoddy, making the complaint hot the furniture quality problems in recent years, in addition to the most common formaldehyde excessive product deformation, collapse, peeling, cracking, shrink, fade, open plastic structure loose, are reflect the problems of consumers, the majority of consumers of furniture products, the depth of the crisis of confidence. It is understood that the furniture consecutive years among the volume of product complaints Ranking second place. What causes the furniture product quality problems frequently burst? Standard imperfect, regulators are not enough strict or manufacturers of conscience is a problem, need to seriously consider the people outside the industry, to identify practical countermeasures.

Second problem: not timely delivery. This is the problem of most brands of furniture, many consumers continue to find dealers because of delivery problems consultation cause great distress to both consumers and dealers. I interviewed many well-known furniture brands in the home store, asked fastest delivery for a long time, the sales staff is generally expressed as little as five days, more than two weeks to 20 days before delivery. Asked the reason, the other towns furniture brand often called distance transport requires a certain period, and the collection of the local manufacturers and more, said the lack of product inventory, not in stock. But this should not be not timely delivery of the reason, as long as consumers as God real treat, I want the furniture can be timely delivery to the consumer's home.

Question three: the purchase amount less shipping. Many furniture companies in the consumer purchase amount did not meet the delivery standards are not responsible for delivery, this is actually a consumer discrimination. Investigation learned author from Jilin most home stores, many furniture brands with delivery threshold, basic $ 500. The dealer told the author "link in the transportation, logistics enterprises from the fee, regardless of how much furniture, this means, of course, the more consumers to buy products, manufacturers lower pay transportation costs for a single product. "In fact, this is a small profit of homes Italy's practice will ultimately own credibility loss.

Question four: installation problems. Many companies installers do not have the high culture of quality and service awareness, and can not provide satisfactory services to the customers, resulting in customer dissatisfaction, and thus lose confidence in the enterprise. Furniture process problem exists, there will be some parts of the installation process, require workers on-site drilling, resulting sawdust, which is to make consumers very headache. This requires enterprises to strengthen their own staff training to improve product technology, continue to meet the growing consumer demand for consumers.

Question: Complaints rights difficult. Author in the market survey found that there is a certain size with a certain well-known brand companies have a complaint phone. But consumers really solve the problem through these phone rarely, most companies are by telephone, the delivery and installation personnel service attitude, the installation level, and the views of consumers, once a problem in some areas really, The solution is not possible by telephone complaints. It is understood that many companies regard the complaints telephone classified aftermarket department, if it is a pre-sales questions, it will be difficult to solve by telephone complaints, consumers wanted to go to the place of purchase with the sales staff to communicate and telephone complaints become decorative.

A simple parsing of the above is the author of the furniture market situation, I believe that in industry standards development process, whether it is business or dealer, will be wise to solve problems hindering development, continue to steadily forward.


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